BUSINESS OF BUSINESSES

Hello, trust you're having a great day!
An entrepreneurs job is rather the most challenging but also the most interesting job on earth. Unlike other jobs where you have to specialize in one field, an entrepreneur has to specialize in all the departments needed for a successful business and at the same time be a master of none.

Often times as an entrepreneur, you are faced with the challenge of how to make your business stand out, often with intense competition in the markets worldwide. This is often called your Unique Selling Point (USP). The advantages of USP are quite enticing, as the title suggests, it differentiates you from the competition, may keep you ahead of the competition and may position you as better than the competition.

Building business for businesses is a concept that works with almost all forms of markets and is very viable even with digitization. Examples of businesses built for businesses are e-commerce sites, research firms, outsourcing firms etc. In fact you can build a business for businesses in all market segments.

How can I build a business for businesses?

It simply means building a business model that instead of catering for customers directly, would cater for other businesses who will naturally be your competition.

Lets take e-commerce sites for example.;E-commerce means electronic commerce, in other words, digital trading or buying and selling on the internet. This merely moves buying and selling from brick and mortar stores to the internet. The success of e-commerce today, most especially in Africa has been to serve as a platform for other merchants to sell. That is, instead of me to just sell only my products on my website, I open my website up so other merchants (competitors) can sell their own products via my website at a commissioned fee. This way, I just built a business that caters for my competition, I am unique and different from my competition and I am running a business for businesses. This concept has gained so much popularity in Africa that when most people hear eCommerce, they don't think of all companies that sell via internet, all they think of are websites where other merchants go to post their products for sale.

I was reading a book a while ago, John was a waiter at a popular fast food. They always had the challenge of sourcing for high quality imported rice at good prices. After a few years, John felt he had the expertise and decided to start his own fast food so he also could become a boss and make more money. While doing market research, he visited competing fast foods and discovered they all were facing this same rice challenge. The light turned on, he made a move, he contacted a rice supplier and made a deal to buy large quantities of that rice at a much cheaper rate and began supplying other fast foods, including the one he was previously working in. Demand became so high, john was making so much profit, john was happy, his supplier was happy, his initial competition were happy, everybody was happy.
John had built a business for businesses.

To build a business for businesses from John's experience, you need to understand the market, your competition and your business properly. You need to know the elements for success in that business, elements for failure as well, challenges and risks of venturing in that business. When all this has been properly determined with intensive research, build a business model around your findings that would place you ahead of your competition, make you profit, make your competition profit and make everyone willing to do business with you. Everyone is happy.

Greatness is a choice, only losers plan to be lucky.

Have a great week ahead.

Think WITTEE! Think Intelligence

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CLOSE YOUR EYES AND SEE THE VISION

Vision is the picture of a destination that compels you to embark on a journey and stay on it
regardless of how long it takes and how rough the road is. Trust you're doing great.

One gift that amazes me the most is the gift of prophecy. I see it as something phenomenal. A gift that offers me the privilege to know tomorrow or years to come before that time comes.


I want to share a personal story; I'm a very spiritual person but I always thought I had a problem as I've come across so many prophets and alter calls that revealed so much but never about me.
One day, I had a meeting with a man of God (name withheld ) and it all changed. It was a business meeting, I got there 5 minutes earlier as usual and the meeting started at about 11:12am on a faithful Tuesday morning.
Within the first one hour, he told deep secrets about my life which no one else knew and also told me about some future occurrences forthcoming in my Life. I had mixed feelings immediately, I was happy, perplexed, anxious, excited and disturbed all at the same time. At the end, we went back to talking business and sealed the deal.

A few hours after that, while reminiscing, I thought to myself.. He saw a vision, he saw the vision, he saw my vision. I felt fulfilled.

This relates to spiritual vision but most of all i realized he didn't use his physical eyes to see that vision.

"To be successful, you must have a vision so visible your eyes can't see"

Vision is seen with your mind

The vision for your business isn't something your physical eyes would see upon conception.
If your eyes sees something similar, it's someone else's vision you just saw become reality because in life, no two people can have the same vision.
There would be differences and these differences are based on perception and the might of your mind.

To see a vision, all you need is your mind.
Your mind sees the vision.

The vision is that goal that gives you a sense of purpose which develops into a passion.

Conceiving a vision is just as important as working towards it.
When it comes to seeing and achieving a vision, your sense organs and physical environment have very little or no role to play.

Vision and success is all a mind game.

Whether or not you achieve your vision is determinant on the limits you place in your mind. The only one who can limit you is you and the most effective way to do this is by limiting your mind.

The most powerful tool in the world is your mind.

Let me end by stating clearly that your eyes and sight have nothing to do with your vision; The size of your vision is determined by the size of your mind.
The mind isn't a physical part of the body, it is abstract and doesn't occupy a physical space, this is like a dream world that gives us the ability to do whatever, wherever and whenever.

So in your mind, you can choose to expand your horizon and make your vision bigger than the universe or be very conservative and limit your mind to just a small portion of the immediate world you can see.

Whatever your decision is, it would not only affect your vision but your goal and your success in life.

Your vision equals your reality, whatever you seem possible is very possible with a willing mind.

How big is your vision?

Think WITTEE! Think Intelligence...

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SIMILARITIES OF SUCCESSFUL PEOPLE

Trust you're having a great day

I met up with an old friend a couple days ago and we had a very intense conversation about a couple of topics, but one which caught my interest the most was the topic about entrepreneurs and their similarities. We highlighted that all successful entrepreneurs have certain qualities in common, some of which include; passion, tenacity, resilience, optimism and perseverance. However, upon waking up the following morning, I tried to remember the conversation I had the day before and tried to re-evaluate the similarities we pointed out. That was when I remembered a very vital similarity all successful entrepreneurs have that my friend and I didn't think about.

While the later will definitely help you achieve your goals, I realize you need extra to maintain and sustain your goal which for most entrepreneurs would be their business/company.


One of my favorite quotes states;
"Show me your friend and I will tell you who you are,
Show me your role model and I will tell you who you can be,
But show me your mentor and I will tell you who you would be."


MENTOR-SHIP can never be neglected in the life of the entrepreneur with the Midas Touch. The role of mentor-ship can never be over-emphasized. Your mentor and your role model are two distinct roles. A role model is someone you admire and would like to resemble, either in looks, deeds or accomplishments, whereas, a mentor is someone who has achieved what you want to achieve and is willing and available to take you by the hand all through the phases till you achieve your desired success and would be there for you even till death do you part. While you might not necessarily have direct access to your role model, you must have a means to communicate directly with your mentor. Role models could be for a while, maybe till a certain age, but mentor-ship is a lifelong relationship, similar to parenting.

All successful entrepreneurs who have built multi-billion dollar businesses all have mentors. We have the likes of Robert Kiyosaki (my role model), Donald Trump, Steve Jobs etc.
Entrepreneurs who desire to be successful must all have one or few persons mentoring them. Personally, I have a couple of mentors and I must confess, a good mentor makes the journey easier and faster. A mentor is someone who has gone through the process and knows what each of the challenges you face feels like and so they know how best to advice you to tackle the challenges. Your mentor doesn't necessarily have to be an expert in your chosen field, but your mentor has to be someone you are accountable to and can push you, encourage you and inspire you.


"If you know where you are going, you can get there even without directions, but if you have a mentor take you by the hand, you will get there faster"


However, no matter how good your mentor is, you won't know his/her worth if you're disobedient. Its one thing to have a mentor, its another thing to listen and adhere to the advice of your mentor. Your mentor doesn't necessarily have to be older than you and this is quite a big challenge most especially in this part of the world where age literally controls and determines how people relate with one another. Its really not about the age but about the experience and exposure the mentor has. Its ok to have more than one mentor so their roles compliment each other but most importantly, make sure you get yourself a mentor who is capable, willing and available to work with you.

One major thing a mentor would do is to inspire you which in turn would spur you to be motivated.
Motivation comes from within but Inspiration comes from Without.
Motivation is like rest, you need it everyday.

You must have a mentor who can inspire you, scold you, connect you, connect to you, advise you and help you grow.

Look around you, there are mentors everywhere but get someone with a Godly heart so you don't get used and remember to do your research about your mentor before you proceed.

Watch out for my post on how to pick your mentor. Do have a great week ahead.

Think WITTEE! Think Intelligence...

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THE BUSINESS OF PEOPLE

Trust You're having a great day.
A quick peep into the business world and you would realize that businesses have various parts that must work in a synchronized manner to ensure success and profitability.

Every business has two major divisions that must work together for the business to live long and healthy. Its no longer news that 90% of all businesses do not live longer than 10 years. This beckons the curious mind into wondering why this is and what could be done to help businesses live a longer healthier life span. In my research, I have realized that if these two divisions are neither effective nor cooperative, any business will die young. What are these divisions?

The two divisions that ensure business health are Structures and Relationships. Yes, and its not enough for them to be effective but they must also work together. Structure refers to the core business model, the chain of production down to when the customers receive the product or service being offered. However, the way the business manages relationships is equally as important as the business model. Relationships doesn't only refer to how the clients are managed but also how the staffs and suppliers are managed. Basically, every business has to maintain good relationships with “Customers, Suppliers and Workforce” to maintain good health and achieve goals.

“Business is easy, Managing people is hard.”

While the former requires rigidity and objectivity, the later requires creativity and flexibility. The business structure and how relationships are managed should be considered and planned to create a system that any and all businesses must thrive on. The system would encompass how resources are gotten, the transportation modes, processing infrastructures, packaging, advertisement and publicity, delivery, feedback mode, promotions, incentives ... etc.

If your customers are happy, they would make continuous patronage, if your suppliers are happy, they would provide the resources for production promptly, if your workers are happy, they will be very effective and if all these business relationships are healthy, the management will achieve goals much easier. However if the business structure itself isn't effective enough to properly manage the business activities to ensure smooth running, there's only an extent to which the relationships would last.

Many at times, businesses focus more on profits and neglect the core business which is to satisfy the customers.
The greatest asset of any business is its relationship with customers.

The customers are the ones who bring money into the business.
Of what good is having the best product without patronage? of what good is running the most expensive and most creative adverts if customers don't patronize you?

Businesses need to create room for evaluation and feedback from their core partners who are customers, suppliers and workers. They need to create room to reward them with more every once in a while and make them feel special.
Everyone likes to feel special.

Its not just enough to run an effective business model as the business model must cater for healthy business relationships.

Smart investors don't invest in businesses or ideas, they invest in people.

People are the core business regardless of what the business is and what it offers. So long as the business needs patronage, relationships should always come first.

I advice you re-evaluate your business model and re-adjust if needed, so your business puts people first. On the other hand, if you're about to start a business, consider how to make your customers happy and means to evaluate how healthy the relationships are even before profitability.

May you experience business success and may you achieve your business goals even beyond and above targets this year. Be a smart investor - put people first

Think WITTEE! Think Intelligence...

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WANTED BUT NOT NEEDED

Trust you're having a great day. Its been a while since I last posted an article in here. I apologize for this as I had to take a break to develop myself, build my business and learn new skill-sets. Over this one and half year break, I've been able to build my clothing line and expand our delivery reach, product offering and clientele base, I took some lessons on psychology and marketing, read a lot of books, learnt to teach and I also learnt to trade Forex proficiently. It was a bumpy ride, quite stressful and lonely at some point but overall its been very worth it. I also came to realize certain things which you will discover as you read through this post.


Firstly, you can never overemphasize the role of setting goals and having a passion for your desired field. Learning Forex is one of the most tasking training anyone can undergo; it tasks you intellectually, psychologically and emotionally. Then I realized that having a passion isn't all, setting a goal has to accompany the passion. There were times I felt like quitting, my guts failed me severally, I almost lost the desire to learn and the passion to continue but my goal kept me going. Many would not agree with me that a goal is enough to push you to accomplish a task even in the midst of all odds when you're tired and it seems like your passion is dead.

The type of goal you set determines the type of push you will give it.
My mentor says, 'what is pursuing you will determine how fast you will run'. I totally agree with him.

The question is, what type of goal can keep pushing you? and, how do you set it?

Many of us, when setting goals aspire to achieve goals that are materialistic. In my experience, these goals only have a limit as to how much they can motivate you except if you're an extremely selfish person and can do anything to make money.
We mostly set our goals to achieve things we want but don't need.
A want is different from a need.
A want is something you can live without, mostly something that is meant to edify your social status, satisfy lust or meet a leisure purpose. Whereas, a need is something you can't live without, something that in some cases would not only benefit you but those around you in the long run.

Take for instance, there's a big difference between wanting a house and needing a house. In reality, you need shelter but want a house. You need to be mobile but want a car. Many pick their wants over needs maybe to oppress, flaunt, influence or depress others and many confuse wants for needs.

Most importantly, I've come to discover that goals set around value addition and value driven purposes not only in one's life but mostly to benefit others are the most important goals and these goals tend to push us faster, farther and keep us even more focused. In this instance, such goals targeted towards adding value to other lives are centered around societal needs and ills and also personal needs to help others and not just wants.
Helping others should never be seen as a want but as a need as that is one of the core values of being human and being alive.
What is the purpose of being alive if you don't add value to lives?
What is the purpose of being alive if no one can thank God they met you and thank God you're alive?

No one can deny that the joy derived from helping others and hearing the testimonies overrides the joy of buying yourself a Bentley or the most expensive house

When you set the right goal channeled towards meeting a need, the mission would always come first even before discouragement, laziness, fatigue, or overall quitting.
There's a force behind selflessness that inspires.

'The path to selflessness is the journey to fulfillment'

Its ok to have wants and its ok to satisfy your personal wants every once in a while, but as humans, we should always make sure we have goals and make a conscious effort to help others and add value to lives.

If your needs come before your wants, the mission will always come first and the inspiration and motivation needed to break boundaries will not be far from achievement.

Do it at your own pace, don't let anyone rush you but make sure you add value in your own way. This is the beginning of a new year, while setting your goals this year, make sure you set goals that will make others thank God you're alive, don't set goals around just your own self. SEEK TO INSPIRE.

Have a prosperous year ahead.

Think WITTEE! Think Intelligence...

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Choosing The CEO

Who is your CEO?

In lay man terms, the CEO is the big front end of the organisation, while the receptionist is usually the smaller front end. Many small businesses fail due to the inabilities of the CEO to manage the business properly and Leadership is key to the success of any business.

Most startup entrepreneurs are always eager to have their name on the top hierarchy of the startup as Mr CEO. In their defense, its their idea, they started it, its their sweat and all. They are right, except that they fail to realize that its only an existing business that needs a CEO. If they do not have what it takes to manage the startup properly, the CEO position becomes a neglect.

As an aspiring CEO, there’s much work to be done, many plans to be made, many things to learn, unlearn and relearn, many books to be read, many seminars to attend, many practicals to be done and most importantly, many mistakes to be made.

I run a clothing line WITTEEwears. I can’t afford to hire a CEO or a manager right now even though I know I still have much to learn, so I decided to go into partnership with the best partner that ever existed. My business partner doesn’t sleep, he’s always marketing, he’s constantly bringing in new clients, he handles the management better than I do and I can ever do, he only takes 10% of profit and allows me keep 90%, even though he’s the CEO.
My CEO is God.

I realized my in capabilities on time and chose my CEO wisely. You don’t have to use the same CEO as I do, but you definitely need a great front end management for your business. If you know you’re not so great at managing your business, don’t deceive yourself, think other than yourself, who else can come on board to assist you, it could probably be in form of employment or partnership; put the business first. The person might be the manager if you really love the CEO name, but most importantly, if your business is failing due to your inabilities as the CEO, look for someone who can CEO better than you. The most important asset in a business is the organisation itself, not the products or the marketing and definitely not the CEO.

If you’re scared of someone stealing your idea, you can keep starving your business of success, till there finally isn’t a business.
When choosing your CEO or your partner, make sure you employ legal agreements that define each person’s rights, percentages and roles. An MOU will also be good too.

Don’t be scared of taking risks, be scared of remaining stagnant.

Mr CEO, who ever you are, be realistic, be strategic, understand the company’s mission and vision and work according to it. Set long and short term goals. Stay true to the mission- the mission comes first, then the team and yourself should come last.

When it starts to get easy, EXPAND

Think WITTEE! Think Intelligence

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LAZINESS BUILDS BRANDS

The Brand Is Worth More Than The Business

A while back, I was chatting with a friend who just started an NGO with a beautiful motive and wonderful ideas, but she needed to raise money through sponsors and donations. I told her to create a system to make it very easy for people to make donations online which would be much easier and faster. During our session, while doing the SWOT analysis for her organisation, I mentioned to her, 'LAZINESS BUILDS BRANDS!!! she flared up insisting she's not lazy, Laziness can never describe her and so much more in her defense. I thank God we were chatting that day, If it was a face to face meeting, I can almost bet she might have beaten me up that day. I later explained the concept and she understood.

Laziness builds the best multi-national brands till date. Laziness in brand building doesn't mean you as the brand should go weak with business implementation and activities. It rather means, the brand should do all the work for the customers and the only thing customers have to do is to fully rely on the brand to meet their needs without them going through any stress. Does that make sense?

Why do you prefer shopping on JUMIA?

Why do you prefer doing your searches on Google?

Why do you prefer buying/repairing your phones with SLOT?

or 

How did you become a fan of coca-cola?

Why do you like to eat Indomie noodles?

What makes noodles different from spaghetti?

The answers to these questions, are born out of laziness.

JUMIA - E-commerce site where you buy the best products from the comfort of even your toilet and only pay when they are delivered to your sitting room.

GOOGLE- Information database that has or links you to almost everything in the world, both past, future and present and is accessible from any internet enabled device.

SLOT- Trusted gadget merchant with excellent services and so many branches all over Nigeria with a good return policy and efficient warranty.

COCA-COLA- World re-known soda brand available everywhere in the world. Sold by every kiosk, bar, hawker etc. Even unconsciously, some people mention the name coke even when they intend buying another soda brand.

INDOMIE- Most popular noodles brand in Nigeria. Available in all stores, easy to prepare and comes in various sizes and flavors. 

Spaghetti has more nutrients than noodles, it's more filling and less expensive but because spaghetti would cook for nothing less than 30 minutes and it requires some cooking skills, Noodles is preferred by most.

All these brands understand the needs of their customers and work so hard to meet them while improving their services everyday to make their customers lazier and loyal.

Laziness builds brand Loyalty

In our own way, we are all lazy. What motivates me might not motivate you. We all have mood swings. For any brand to be successful, the brand needs to take it as a responsibility to ensure that even in times when the customer is psychologically unstable, your brand still comes first when they need your service. Such is achieved when customers can easily access your brands' products/services very fast without any stress. That way, even when competing brands arise, your customer remains loyal since its easier to purchase from you than your competition.

Put your customer's interest first.

In business, the interest hierarchy should go like this -CUSTOMER - SUPPLIER - EMPLOYEES - ENTREPRENEUR.

Your customers interest should always come first , hence the saying 'customers are always right'.

Your suppliers interest should come second, or else, you wont be able to meet up with customer demands and then customers start becoming unhappy.

Employees are next because they are the skeleton of your business, unhappy employees are less productive and less productive employees would reduce customer satisfaction.

If your customers, suppliers and employees are happy, business would be great.

The entrepreneur is happy.

Customers are lazy people who want all the work done for them. Entrepreneurs are hard working people who get paid to build a system that does all the work for them and satisfies a need.

If the entrepreneur becomes lazy, the customers have to become hard working, but since customers have the choice of patronizing competing brands, they won't get hard working, they would rather switch brands and subsequently, loyalty.

Don't strive to meet your customers half way - that only works for love stories.

Meet your customers 98% of the way, make 1% the neutral ground that holds the decision preference of the client and make the client only participate in 1% which is payment.

Laziness would make you a brand leader.

I wish you success in business.

Think WITTEE! Think Intelligence

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MAKE IT COUNT

It's been a while I last posted an article, I'm very sorry, I've been a quite busy trying to set up a couple new businesses which I will introduce later on this year.

However, I learnt a couple new things also and concluded on some very minute but very important and tangible tips to achieving business success.

This write-up will focus on the subject line usually referred to as 'USP' - Unique Selling Point.

This is usually what differentiates you from the competition, what stands you out from others or why you are special/unique. Either ways, every business needs that 'USP' factor to be different right?

The amazing thing is you don't need to look too far away to discover or determine your USP. Your USP doesn't necessarily have to be something totally different that you offer which your competition doesn't, it doesn't have to be something free to attract your customers, and neither does it have to be something that will be tangible. The secret to a perfect USP is that it first has to be aligned with your vision and mission statement and even the minutest detail has to be executed to perfection.

Every aspect of your business can be your USP if you let it count. Make every aspect of the business service count, from service to service, from department to department, from when the customer comes in contact with your business, up till the moment when a commitment is made, MAKE IT COUNT. 
It’s the little things that make the big things matter so much, just like the saying little drops of water make an ocean - what happens if the drops of water weren't falling in the right places?
In the bible, the parable of the Talents explains it more as the parable even ended with the saying - To him who has, let more be given. Does that sound fair enough? I think it does, if he who has handles what he has well, why shouldn’t he be given more?



Make the tiniest details count for your client's satisfaction. Focus more on satisfying the client rather than making the sale. According to Chuck Bauer, in his book 'Sales Mastery', it has been discovered that what makes the sale is more a determinant of the confidence of the sales man but not the product to be sold - This is why in many cases, we buy things we don’t actually need.
Likewise, people don't invest in businesses, people invest in people. This is because almost all businesses can make billions if executed perfectly with the right strategy - Who does the execution is what matters the most, same reason you are called for a presentation after submitting a proposal - the investor needs to meet the brain behind the proposal to determine if the person has what it takes to follow through with the execution, including the passion, tenacity and discipline.

One other thing many business, most especially start-ups and small scale business fail to do is to reward customers. Let customers who buy more and who buy regularly feel they are special to you and your business. Occasionally make offers to them and let them understand that they have earned it and they deserve it. You don't necessarily have to make this offer to all your customers, make it especially for your best customers and make them know how special it is so it would count. You could also offer something similar to first time customers.

The backbone of any successful business isn't the product or service offered but the people involved in delivering the product or offering the service. Make everything count to satisfy your customers, this could be as minute as sending your customers birthday messages and even cards, sending them inspirational messages from time to time etc. Make every customer feel like he/she is your No 1. Client, this can only be done when you make it count. If you make it count, they'll keep coming back for more.

Remember, make everything count, the people are more important than the business. Build the relationships before you build the business. Most importantly, God should come first, don't sin against God to satisfy your client. There are so many clients out there dying to do business with you.

I wish to see you succeed. Make it count, you have more than it takes to be successful.

Think WITTEE! Think Intelligence

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TOPTAL'S CONTRIBUTION TO BUSINESS INTELLIGENCE

Using data to answer interesting questions is what researchers are busy doing in today’s data driven world. Given huge volumes of data, the challenge of processing and analyzing it is a big one; particularly for statisticians or data analysts who do not have the time to invest in learning business intelligence platforms or technologies provided by Hadoop eco-system, Spark, or NoSQL databases that would help them to analyze terabytes of data in minutes.

The norm today is for researchers or statisticians to build their models on subsets of data in analytics packages like R, MATLAB, or Octave, and then give the formulas and data processing steps to IT teams who then build production analytics solutions.

One problem with this approach is that if the researcher realizes something new after running his model on all of the data in production, the process has to be repeated all over again.

What if the researcher could work with a MongoDB developer and run his analysis on all of the production data and use it as his exploratory dataset, without having to learn any new technology or complex programming languages, or even SQL?

to read the full article, click this link Toptal

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STOP USING YOUR MIRROR - 3 REASONS

   STOP USING YOUR MIRROR

You're probably wondering why I decided to write about your mirror. 

What could be wrong with using a mirror? or what's EhlWITTEE's business with my mirror? 

Even though I've never been a fan of the camera and mirrors likewise, let's consider this from a different perspective, My own perspective, EhlWITTEE's point of view.

Imagine you're at a junction and about crossing a road, you can see the cars moving to and fro, but beyond that, you can see the other side of the road. In this scenario, the other side of the road is your goal and that's your immediate future that you're seeing and trying to achieve. 

My question now is, 'After you cross the road and achieve your immediate future, What's next?'

Most of us are at this junction in our lives, probably thinking you need a new job, you need to start your own business, you want to go for masters, probably NYSC, or what so ever the immediate future you're seeing is. 

There is a process and there is a goal. But life goes beyond just one goal. 

You should have your long term goals and short term goals. 

Many of us just have short term goals like when trying to cross the road. The short term goals are what should lead to the Long term goals. As such, you can clearly decide and discern if your short term goals will lead you to achieving the long term goals. 

When you can do this, you are better informed in your decision making process.

That is exactly how your mirror works. 

Those short term goals are the mirror effects. Your mirror only shows you your immediate surrounding. Except if you're futuristic with long term goals, you're just floating in the direction the waves of present circumstances and uncertainty pushes you.

THE WAY OUT

Apart from the question, What will I eat?

Here are my three favorite questions. You must give a well detailed answer to each of these questions in order to determine your present state in life, understand where you're going and where you should be. 

These questions if sincerely and properly answered, will give you a sense of direction.

1- Where do you see yourself in the next 10 years?

2- Where do you see yourself in the next 5 years?

3- Where do you see yourself in the next 2 years?

Your answers to these questions should be Specific, Measurable, Achievable, Realistic and Time bound (SMART).

Its easier answering them in the order I arranged them and not chronologically.

Soon as you answer question 1, you have an idea of what your answer to question 2 should be, which would also lead you to fill in the gaps for question 3. 

Your answer to question 3 should lead you to achieving your answer to question 2, which in turn, should help you achieve your answer to question 1.

The next step should then be to determine the steps you should take and not to take to get to where you want to be in the next 10 years.

This is where strategy and planning comes in.

Take time out today to re-think your life and re-trace your footsteps.

If you find out you're way off track your life goals right now, don't be dismayed.

With a positive mindset, you realise what you are doing is just a means to an end.

Let God direct you, Joseph went through so many off track experiences, unknowing to him, the pit, potiphar's wife and the prison were all the means to an end which was God's divine plan for him.

You can't do it alone, involve God.

I wish to see you succeed. Plan your life and be great.

Think WITTEE! Think Intelligence

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DO YOU WANT EASY?

The Easy life is actually easy

The Information age has made money making much easier for those who can adapt to change. Your ability to adapt to change and maximize the growing potentials of the world around you will determine how far you can strive in success.

It doesn't take money to make money, it takes knowledge to make money - Times have changed, the rules have changed

Hard work is great for stress, Smart work is great for success

You must have heard the saying,'You break your health to get wealth and then, spend your wealth to get health'

This is so for most people. The more painful thing is that in the end, many people don't even have enough of the wealth to revive their health. Sadly, most people die of Money sickness. Money sickness could be in form of cancer, arthritis, hypertension, stroke, HBP etc. I call it money sickness because most people acquire this sicknesses in their pursuit for money.

Money is not the most important thing in life, but money does affect everything that is important :richdad

Many people, when asked the last time they went for a check up, comfortably ate 3 square meals in a day, rested for a whole day or even took a vacation; you hear the most silly excuse, 'I don't have the time'. But the time is created when the body breaks down.
Let's compare our body to a generator set. The generator worsks itself to power other electrical alliances, just as we work ourselves to meet all our needs. If the fuel or engine oil isn't enough in the gen, it goes off or doesn't work properly. Likewise, If the gen is left working for too long without servicing, it develops fault. Many of us don't service our bodies by going to the doctor, many of us don't refill our bodies by eating the right things at the right time and by resting.

We all want wealth, but we dont want to get the wealth and be given a time frame to spend it. God forbid after the wealth comes, the doctor also comes up with a terminal sickness or a food menu of what we can eat and cannot eat. If you ask me that's the worst, because I like food.

If your current job isn't allowing you take care of yourself, my dear, find an alternative for your own good. God forbid anything happens to you, in less than a month, your boss will find someone else. If you're an entrepreneur, God forbid anything happens to you, your next of kin takes over all the dividends of your years of destroying your body,. It gets worse if your next of kin can't handle the business and ruins it. For some of us who are probably thinking of quitting our job, I recommend the book,'Before you quit your job' by Robert Kiyosaki & Sharon L.Letcher.

For those of us who are entrepreneurs, I recommend you go back to your drawing board and work out a plan to bring experts on board who can lessen the burden on you. When you work smart, you achieve more. Warren Buffet, Bill gates, Mike Adenuga all have employees who work hard to increase the value of their businesses. Stop decieving youself with the notion that no one else can handle your business better than you. You will definitely find better professionals who will lessen the burden on you, provided your business has the right framework, both legal and financial.
Think ahead of your now, what's the value of money if you loose the freedom to spend it as you please.

Think WITTEE! Think Intelligence

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COMMUNICATION FOR BUSINESS GROWTH

Communication is the most important skill of any entrepreneur.

In my previous post, I wrote about getting your dream job. If you haven't read that post, click here.
However I personally prefer entrepreneurship, maybe because I'm an entrepreneur and I understand the dividends as compared to a 9-5 job. This week, I'll exposing the secret to great leadership and entrepreneurship.
This secret is effective communication.

As an entrepreneur, you must possess these two types of communication skills, and not just possess, but master them.

1- Interpersonal communication - This is simply self control. Business can be very challenging. When the going gets tough, only the tough get...............
Times of business challenges are when the true character of the entrepreneur is revealed. As an entrepreneur, you must possess strength of character. You character should never change due to challenges in business. For instance, some entrepreneurs go into hiding when they can't pay bad debts or some may device means to rip off customers to make extra-profit, some entrepreneurs would make mistakes and blame employees. As an entrepreneur, you must take responsibility for everything in the business, even when its the employee that makes the mistake. Focus on integrity and master your internal self.
When you face challenges, stick to your core mission and don't give up. Challenges would only make you stronger and smarter. If you break in the face of challenges, you're no better than you were yesterday, you've not grown, you're not smarter than you were yesterday. No matter how long it may last, you ability to face the problem and solve it is what makes you a true entrepreneur.

2- Interpersonal communication- is the ability of the entrepreneur to manage people effectively.

                                               Business is easy, managing people is hard. 

Its the job of the entrepreneur to gather different individuals and forge them into a team who would give their best to achieve the goal of the entrepreneur. Subsequently, its also the job of the entrepreneur to convince investors that his business is the best business they can put their money into and to make them trust him. The entrepreneur has to explain to customers why they can't do without his/her product or service and let them understand that his/her brand is the best that's available in the market. If you're not good at working with people, entrepreneurship is not for you.

You need great communication to convince people to give you their money for an idea that hasn't even become full reality yet. How do you get investors for business when you're not good at communicating your thoughts and ideas.
Communication in this regards goes beyond language. Its more of self expression and your ability to make people understand what you want them to. Its your ability to propel people to action to achieve a goal.

Let's take a deeper look at how communication can affect your affect your business.

Communication is necessary for success in all departments of the business.
These departments include - Mission, Team, Leadership, Cash-flow, Communication, Legal, Systems and Product :copied from Richdad's B-I Triangle.

The team won't properly understand the mission of the business if the entrepreneur doesn't communicate it well to them. Even the entrepreneur won't be able to come up with a realistic mission if he has a weak character.
The entrepreneur, who would initially lead the team, wont do it well without effective communication at all the levels.
Cash-flow is only consistent when communication at the sales and marketing level flows freely and effectively.
The Legal aspect is useless without effective communication, instead of company management, it becomes crisis management if communication at this level isn't effective.
The systems is basically how the different parts of the business works including production, staff structure etc. Imagine a company where all the departments don't work in unity or all the department heads are in disagreement; that's not a company, that's a mob.

Basically, as an entrepreneur, communication skills is what should first be developed. You don't need to be an expert in all the skills needed to run your business, but you need to be an expert to get people who have the skills required to run your business.

I doubt if Dangote knows how to mine limestone to produce Dangote Cement, nor does he know how to extract sugar for Dangote Sugar but these two products are the fastest selling in the Nigerian market today with over a thousand units produced daily.

Communication can either build or break you and your business. 

To gain effective communication skills, you will need to learn it. Read motivational books, read books on Leadership, read books on strategy; I would recommend, 'The ART of WAR' -SUN TZU : translated by Thomas Cleary, 'The Leader within you' - by Myles Munroe. Also read, 'Before you quit your Job'- by Robert Kiyosaki and Sharon L Letcher.

As a true entrepreneur, communication would take you farther than talent can. Communication first with God, within yourself and with others. You're good to go. Adolph Hitler, Alexander the Great, Nelson Mandela and all other motivational speakers and Men of History all had great communication skills which is why they were effective leaders. You can't be a leader with bad communication skills.

Develop yourself, communicate well, build your team, build your business. Be a leader, Be great. I wish you success in your chosen field.

Think WITTEE! Think Intelligence

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HOW TO GET YOUR DREAM JOB - 4 MAJOR STEPS

  Lets get a job now

We can't all the entrepreneurs. If everyone is an entrepreneur, who would be the employees? besides, not everyone has what it takes to be an entrepreneur. Unlike most of my other posts, this post is for the great people who are more productive working in a corporate setting.

Just like every great achievement in life starts with a vision and a plan, so does getting that dream job. The principles you're about to learn are not principles for getting just any job, they are principles for getting your dream job.

We have probably heard of some professionals who switch jobs as often as they want because they have built an irresistible repetition. It all started from somewhere.

To get your dream job, you should ask yourself these questions;

• What company/companies do I want to work? 
• For how long would I work there?
• What position would I hold there?
• What legacy would I leave behind there? 

Upon answering these questions, you're ready to get your dream job.

When you determine your 1st, 2nd and 3rd choice of company, you then go on company survey.

The purpose of this survey is to find the loop holes in the services the company offers and determine how you can add value to the company.
Having this properly figured out, build yourself into an arsenal that would help your dream company succeed.
This could be in form of learning skills, disciplining yourself to be able to do certain things you wouldn't do ordinarily, training yourself or even having others train you. It could also be in the form of getting additional certifications and qualifications and know how to effectively implement what you've learnt.

Now that you're that value adding arsenal your dream company cannot resist, compose your CV to feature those additional skills your dream company lacks or needs; you can also attach a write-up or document of your personal achievements or proposed solution to certain problems you feel the company is facing.
Of course, be careful not to give all your ideas, lest you shoot yourself in the leg.

Approach the company to summit your CV, whether or not they are hiring.
You can either do this by going to the company and submitting your CV to the HR officer or by booking a meeting with a top official in the company, AMD OR MD if possible, and sell yourself to them.
Remember you're there to offer value and not to negotiate price or sell yourself.

Since you might not have any relevant working experience, this might not work.
However, to prove to yourself and the company that you really want to add value and not after just the money, you can apply for internship and work yourself till your value is noticed and leveraged upon.
Internship might be without salary, don't be dismayed- You have a vision.

If you are really adding value to the company and they can't do without your services, its only logical for you to be offered a job.

You should not forget what legacy you plan to be known for.
In every office setting, take it or leave it, everyone is always known for something, be it gossip, farting, over eating, lateness, talkative etc.
Choose your legacy wisely as this would speak for you most especially in your absence or in your time of less productivity or challenge.
Your legacy could be Innovative genius, God fearing, hardworking, Early to work, etc.
Even as an intern who earns little or nothing, a legacy is expected of you, and you either form your legacy intentionally or unintentionally.

You should also know  when to ask for a salary raise and when to resign.
Except if your vision is to become the Managing Director, don't spend too much of your time in that company after you have achieved your goal there. You could begin to get redundant and loose value.

Expose yourself to challenges and always keep improving yourself, whether or not you're jobless.

The key is to keep yourself productive and busy, keep doing, don't stop doing. Also, don't let money be your primary target, money is good, but money can never bring you complete satisfaction.
Remember, when the value you add supersedes the amount you charge, you become invaluable.

Think WITTEE! Think intelligence

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GREATNESS IS A CHOICE

Good is the enemy of great - Jim Collins

The word GREAT is a very big and diverse word.
In some dictionaries, it is defined as, 'Very big, Large Scale, Very good, Important' etc. From this definitions, it seems like all the interpretations of GREAT all mean the same right? Wrong!!!

Greatness is relevant, Greatness is diverse, Greatness comes in variety.

This means that what may seem great to me might not be seen as great to you and vice versa. Subsequently, my level of greatness may be bigger or smaller than yours, but its all a matter of perception. However, any form of greatness will have the following characteristics;

• It would bring joy
• It would bring satisfaction
• It would bring recognition

This three characteristics all come with greatness. If your definition of GREAT doesn't have these three features, its not yet GREAT.

The ability of a person to become great isn't hidden in luck or chance, its a CHOICE.

To become great, you have to make sacrifices. I don't think there's anyone who has ever being great who didn't have to make sacrifices.
To be great, you first have to decide that you want Greatness - No one can decide whether or not you will be great but you.

When you finally decide to become great, you have to start taking steps toward greatness. The first step is to discover yourself. Remember greatness brings joy and satisfaction, so if you're not doing something that would bring you happiness and rest of mind, no matter how big it is, from the definitions above, it isn't greatness. Discovering yourself often comes with finding your gift, what you're passionate about, what you can do for free no matter how long and what you're happy doing.

Self Discovery is the platform for greatness.

Its easier to become an expert when you love what you do.

We don't hear of great workers or great followers or great servants, you only hear of GREAT LEADERS.

You have to become a leader to be great.

When you discover yourself, you have found the leader in you. No one was born a leader; if you've ever hear the statement that people are born leaders, it is very wrong. Contrary to that, leaders are not born but developed. You have to develop the leader in you to be great.
Humans are like seeds, the more you nurture the seed, it can become a great tree tomorrow, so also, if you develop yourself, you can be a great leader tomorrow. It depends mostly on how you choose to nurture your seed.
Come to think of it, all so-called leaders had to go through some form of apprentice training/development before getting to where they are today.
Religious leaders started from being workers in church, political leaders started their training from very minor posts, Business leaders started from being average businessmen also.

When you're a leader in your field, you attract greatness.

You have to start from somewhere, Greatness doesn't come overnight.

Ever wondered why many success stories come with a lot of hardship? It's not really about suffering or torture, its just the development process. Just like gold which has to go through a  super hot furnace to be refined into a priceless metal, you have to overcome circumstances and challenges to become a leader and achieve greatness.

What makes you happy can make you great. 

Decide to be great, work towards it because your life depends on it. See challenges as tests you must pass to attain greatness. Just be great. Greatness requires a process, keep doing the right things and stay true to the process.

       "Don't overdo the do, don't overwork the work"- Chuck Bauer

Pastor E.A Adeboye, Pastor S.I Makinwa, Donald Trump, Robert Kiyosaki, Albert Einstein, Nelson Mandela etc. all found greatness in their gift.
Serve your gift to the world and be great.

Think WITTEE! Think Intelligence

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3 LAWS FOR SUCCESS

     Improve yourself, don't stop, don't be basic

Want to be successful? everyone wishes success. The interesting fact about success is that
SUCCESS IS RELATIVE. To a soldier, coming back alive from war could be success, whereas, to another soldier, say a commander, winning the war could mean success. An employee is successful when he/she gets a good job with good salary, incentives and promotion, an entrepreneur is successful when the business is successful.

Success is a journey, not a destination.

Which means that when you achieve one level of success, its only a matter of time before you set a new goal for success,knowingly or unknowingly. For instance, You finish high school with all round distinctions, that sensation of joy that that success brings is only temporal till you begin to aim at entering college to attain that success sensation again. Same goes for marriage to children, Starting a
business to expanding the business and having branches, getting a job to getting a promotion and a pay raise.

However, there are some skills we need to acquire to keep our success gauge full as often as possible.

1- IMPROVE YOURSELF:

Similar to success, self improvement is relative depending on what success goal you're trying to achieve. It could be in the form of studying to pass an exam, taking an extra course to qualify you for a promotion, taking financial classes to become a better investor or even using more makeup and perfume to appear more attractive.

However, I would admit that in what ever field or whatever success goal you're trying to achieve, self improvement would always happen better in the process of learning and practicing.

Learning can be through reading, attending seminars, seeking advice from mentors,practical on-field learning. The major key to success is to keep learning. Learning never stops, keep your mind open, no knowledge is lost, keep learning, keep practicing what you've learnt and keep attaining success.


2- DON'T STOP LEARNING:

Prior to improving yourself through learning, Keep learning, don't stop learning.

We live in the information age characterized with free access to so much information. The advantage of the information age is that there's so much information that can be accessed for free, the disadvantage of the information age also is that there's too much information that's free to be accessed.

This means information overload and also means the wrong information can fall into the wrong hands for free. But the key to staying above the game in this new global village is to keep learning. Don't stop learning. Don't stop being successful.

More so, Learn never to be satisfied with one level of success! Learn to crave for success! Learn to achieve success through the right means. Learn success!


3- BE INNOVATIVE, BE CREATIVE:

To achieve the extra-ordinary, you have to be extra-ordinary. Don't be basic

A major function of being creative or innovative, as the case maybe involves practicing what we learn. Even Jesus in the bible gave strict instructions to his disciples not to just be readers of the word but also to be doers of the word.

Practice what you learn, don't be scared to practice, if you're scared to practice what you've learnt, how do you know you've learnt.

Until you practice what you learnt, you've not learnt. 

No wonder they say the grave is the richest place on earth with so many ideas that were never executed. Don't take your idea to the grave, utilize it while you're alive so others can benefit.
Learn, Keep learning, Don't stop improving yourself, Practice what you learn, Be innovative and Be successful!

It doesn't take money to make money, it takes knowledge to make money- The times have changed. INVEST IN YOURSELF.
I wish to see you achieve success in whatever endeavor you set your mind to.

Think WITTEE! Think intelligence

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HOW GREAT IS YOUR IDEA?

It starts with a pen and paper (black and white)

When I was much younger, I heard someone say all human beings are entitled to 5 minutes madness daily. I don't know how true that is, but I think its absurd and scary. It means someone who lives for 70 years has spent about 127,750 minutes in madness; approximately 90 days as a mad man.
Contrary to that, I believe every one is entitled to a life time of greatness.

Greatness is a choice, you too can be great.

Ever wondered how people develop multi-billion dollar ideas? You read someone's story and wish you had the idea instead, in some cases its a very simple idea and you feel you could have done better if you were in the person's shoes.

The secret to being great is execution.

Execution starts with a paper and biro or any writing material, even your notepad, thanks to technology. Every now and then, ideas popup in our heads, great ideas that we neglect.
How do you know an idea isn't great if you never executed it?

To execute that idea that came jokingly which probably has the potential of greatness, the first step is to write it down.
No matter how good your brain is, you are bound to forget some things every now and then, and if not the entire idea, some key elements.
When you write it down, you can always go back to it, re-read, develop, make it better and plan towards it.

After you must have written it down, take your time to think carefully about it, then go back and re-edit the idea.

The next step is to write down an execution/operations plan.
Your plan could be to start the execution now, next 5 years, lesser or more, but most importantly, write down a plan with a time frame and a deadline. Often times, go back to the idea and just re-read for the sake of it, new ideas will definitely come out of it.

Whatever your execution plan is, be disciplined and work according to it.
This is where you need to combine hard wok, consistency and strategy to keep you pushing.

Greatness is relevant;

No matter how great your idea is, you need to clearly define the goal and the vision of your idea. No one else can see your vision clearer than you, no one else can execute your idea better than you.

The next step will be to seek opinions from those around you, could be parents, friends, mentors etc. Since its still an idea, you can't patent or copyright just an idea, so be careful how you present it and who you present it to. Choose those you'll work with strategically and tell God about it. You might also consider expressing your idea in Power Point to look more vivid, but most importantly, start the idea, no one will take you serious if you have not started something. A business plan and financial projections are also necessary, don't skip that part.

Procrastination will kill the idea even before maturity.

Criticism is good; only if you use it to get better. So far you're sure of your goal and vision, don't let anyone discourage your greatness, they can't see what you're seeing. If you're doing it for the right reasons, with the right attitude and the right people, You can and you will be great.

Think WITTEE! Think Intelligence

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BE A YOUNG FAILURE

Be a young failure - Fail while you're young and fail fast

Failing is a good thing, but it depends on how you fail. There are two ways to fail
1- Failing successfully
2- Failing  while failing

1- Failing successfully - This is the good way of failing. It is learning while failing and being able to pick yourself up, retrace your steps, examine and evaluate why and how you failed and understanding steps to take and not to take in order to fail or win in such an endeavor. Failing successfully, briefly explains the concept of - you can't do something the same way and expect a different result.

2- Failing while failing- Contrary to the above statement, people who fail while failing are committed to doing the same thing the same way and expecting a different result- that's if they even try to redo the same thing after trying and failing once. Failing while failing is for losers who want a fast way out, neglect the process and are more focused on the goal.

The process is more important than the goal.

The process is what shapes you into what you become when the goal has been achieved. The process is what teaches you the steps to take and to avoid when trying to achieve the goal.

Thomas Edison once said it would take him just five years to rebuild everything he has achieved if he looses it. He was so confident of this because he was true to the process and he understood the process of how he achieved his goal.

Being a young failure is my way of advising you to start young.

Its easier to start business while you're young than when you're old. What are the odds of starting young?
- You practically have nothing to loose
- Time is on your side,
- You can explore so many other options while you're young
- You can afford to fail more and fail fast so you can learn quicker and retrace your steps.

Lets get practical, would you rather buy a biro from a 30 year old man or from a 10 year old boy with his cute face trying to be entrepreneurial? Most of us would prefer to support the child, at least till he gets older and enters the labour market, not because his pen is better, but because we are proud of a young entrepreneur and want to encourage him. But in reality, the old man needs it more probably to support his family, whereas, the boy can always be fed by his parents, whether or not he sells the stationery.

Get your hands into as many things as you can while you're young, be true to the process and learn, don't let people do it all for you, get your hands in the dirt and try to solve business problems yourself.
Fail fast, fail young, learn and be great.

Think WITTEE! Think Intelligence

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WHY MANY STARTUPS FAIL

90% OF ALL STARTUPS FAIL

Many of us today have great Ideas, in my experience, 20% of youths I have met have mind blowing ideas running through their heads. The only but here is, many of these ideas don't make it through to the execution stage, and for some who do, they don't make it past the startup stage.


Here's the scenario, you have a wonderful idea, you have all the marketing and revenue generation systems in place, possibly even a business plan and a power-point presentation, you have also planned your strategy carefully. All this is just a piece of a very big complex puzzle. This doesn't always guarantee success.

         Jason Ndoku said - "Startups don't die, they commit suicide and the owners are usually
                                          the ones who do the killing"


Some of the key factors you must possess to build a successful startup, which are probably the most important, are: - Passion, the right Team, and an External Source of Income.

Passion is what will keep your fire burning till your startup becomes profitable. Passion is that voice in your head that hunts you whenever you think of giving up.

Your team will get you farther than you alone can go - If you want to walk fast, walk alone, if you want to walk far, walk with people. Your startup has to stand the test of time to be successful and it will wear you down if you're alone in it. Your team members should be positive minded professionals in their fields. The fields in question doesn't necessarily have to be an academic field, it could be a track record of success in a department relevant for the success of your startup. Carefully choose your team and make sure their purpose on the team is relevant and well defined. Likewise, if you have the wrong team, that can be a major cause of stagnancy for you and in some cases may force your passion to die.

YOU NEED AN EXTERNAL SOURCE OF INCOME - this is one truth many startup visionaries deliberately ignore with the notion that 'where there is a will, there will be a way'. Yes, you're right by being strong in your faith, but a startup is a business, 'you can't start a business without capital'.
You need something to keep your fuel refilled till your startup becomes profitable and investors start getting interested. What if your startup doesn't make any profit within the first year after launch, Do you give up? You might not get incubation support like others did. An entrepreneur who plans to be successful will plan for the worst and hope for the best.

There's no short-cut to success, neither is there any given formula. It worked for him doesn't mean it would work for her, but nevertheless, if you have this three things right, with God's backing, you are good to go. I wish you unimaginable success.

Think WITTEE! Think Intelligence

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BUILD THE BUSINESS, NOT THE IDEA

Build the business, not just the idea

Ideas are intangible forces, but are more powerful than the brains that give birth to them.

Africa is blessed with so much talents. Nigeria for example, Nigeria has over 50% of her population under the age of 40. Such a population will have so many mind blowing ideas flying around. This is truly evident as experts have gone as far as comparing Lagos-Nigeria to Silicon Valley-USA, where Apple, Microsoft and so many other multinational brands were born. Lagos also has its startups that are now big businesses such as Iroko Tv, Jumia, Jobberman, Hotels.ng etc.

Many startups envy these companies and aspire to be like them. Most have what it takes to be better than them, but many neglect some very few important details. In the end, you find yourself going about pushing A VERY GREAT BUT NOT PROFITABLE IDEA. In most cases, these ideas are actually very profitable, but the neglect of the business aspect of the idea on the part of the entrepreneur not only slows down the growth of the startup, but also pushes investors away.

The one mistake many startup entrepreneurs make is not documenting their profit/business model before they build the startup, most just concentrate on making the idea great. Many startup entrepreneurs when asked about how they intend to make money from their startup, come up with some mumbo jumbo and the conviction that when they the startup is big, money will start flowing in. Its not magic, have your own unique business/profit model that will ensure money will keep flowing in for your startup, if not, it would never be big. This is one reason startups find it difficult to convince investors; Investors need to be sure their money will return, if you can't guarantee that, no matter how great your idea is, they are not likely to give you their money.

HAVE MORE THAN ONE CASH-FLOW STREAM

Cash-flow is the revenue your idea generates. Have a plan A, B and C. The idea in some cases is first of its kind, for something that has never existed, so many things could go wrong at the beginning, including the revenue generating system. Develop comprehensive backup plans, so if your plan A doesn't bring money in, plan B and C will. You may seem not interested in the money and be more concerned about adding value, but trust me, if money doesn't come in to sustain the startup, your startup might die faster than it started.

We heard the story of Whatsapp being sold, and recently, one of the biggest social media sites also. If the business behind these ideas were strong enough and generated enough profit, the owners would have definitely not sold them out.
As a startup entrepreneur, you should form the habit of studying other startups, both those that failed and those that succeeded.

One entrepreneur I respect so much is Robert Kiyosaki. When his startup company 'Richdad' was just a startup, his first product was The Cashflow Game. He knew he needed a plan B and C to generate cash-flow so he wrote the book, 'Rich dad, Poor dad', which apparently went viral and became even more popular than the initial product, but subsequently, it sold the initial product - The Cashflow Game. An entrepreneur needs to plan and predict the future to be successful.
PLANNING IS KEY TO SUCCESS, STRATEGY IS KEY TO EFFECTIVE PLANNING.

Think WITTEE! Think intelligence

For business ideas, click here  To get capital for your business, click- Business Capital 

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